WITCHERY Opens First Accessories Store in Asia

Australia’s major fashion brand, Witchery,opens its first standalone accessories store in Asia at ION
Orchard.

Witchery ION Orchard will mark the brand’s debut into Asia. Currently Witchery operates over 185
stores in Australia and New Zealand, including concession stores in David Jones (Australia) and Smith
and Caughey’s (New Zealand).

Founded in 1980s, Witchery has firmly established itself as one of Australia’s major fashion brands
delivering exceptional design and value to the fashion savvy woman. Over time, Witchery has been
awarded a number of prestigious industry awards including, “Retailer of the Year” in 1996, “Fashion
Brand of the Year” in 1990, “Readers Choice” award for best Australian Fashion Brand at the Prix de
Marie Claire awards in May 2005, and most recently the “Top 10 Suppliers” award by David Jones.

Witchery Holdings Group is excited about the brand’s expansion into Asia. Iain Nairn, Witchery Holdings
CEO says, “Singapore is fast becoming the shopping heart of Asia. With ION Orchard housing some of
the world’s leading fashion brands, it was a logical decision to open our first store in Asia within the
complex.” Witchery hopes to quickly establish itself in Singapore and then expand into other areas of
the Asian region.

Witchery ION Orchard will present a sophisticated and stylish collection of women’s accessories
including; shoes, handbags, jewellery, belts, scarves, sunglasses, intimates, watches, hats and hair
accessories, and bath and body essentials.

To find out more, visit Witchery at ION Orchard, #B2-48